KGH RESEARCH & ADVISORY

DIESEL GENERATOR MARKET SIZE & SHARE BY POWER RATING (UPTO 50 KW, 51 TO 300 KW, 301 KW TO 500 KW, 501 TO 2,000 KW, 2,000 TO 3,500 KW, ABOVE 3,500 KW) BY DESIGN (STATIONARY, PORTABLE) BY APPLICATION (STANDBY, PEAK SHAVING, PRIME & CONTINUOUS) BY SALES MODE (DIRECT, INDIRECT) BY END USE (RESIDENTIAL, INDUSTRIAL, COMMERCIAL) AND BY REGION & COUNTRY – FORECAST TO 2032
Report Code: E&P4003-0703 Number of Pages: 240 Report Format: PDF, EXCEL, PPT
Trend Year: 2022 – 2024
Forecast Period: 2025 – 2032
Publish Date: JULY 2025

Market Overview: The global diesel generator market was valued at approximately USD 18.2 billion in 2024 and is projected to grow at a compound annual growth rate (CAGR) of 5.7% from 2025 to 2032 to reach USD 28.4 billion by 2032. The market is driven by rising frequency of power outages and grid instability in many areas, particularly in developing nations where electrical infrastructure is still developing. For vital applications like manufacturing facilities, data centers, healthcare, IT and telecommunications, diesel generators offer a dependable backup power source that guarantees continuous operation. The speed at which urbanization and industrialization are occurring in the developing nations is another significant factor.

MARKET DYNAMIC
GROWTH DRIVERS:
  • Increasing electricity shortages and unreliable grid infrastructure
  • Rapid industrialization and urbanization in developing economies
  • The rising incidence of extreme weather conditions leads to more frequent and prolonged power outages, amplifying the need for reliable backup power solutions across sectors
  • Natural disasters like storms, floods, and heatwaves increase the need for reliable backup power systems
NEW GROWTH OPPORTUNITIES:
  • Smart, hybrid, and fuel-efficient generators are attracting modern consumers and businesses
  • Investments in infrastructure development and rural electrification programs are contributing to higher generator demand, especially in emerging economies
  • Rise in data centers and IT facilities
MARKET RESTRAINTS:
  • High operational costs
  • Supply chain constraints
  • Complex design & control requirements
GROWTH HURDLES:
  • Regulatory pressures on diesel-based generator systems
  • Trade tensions, tariffs, and geopolitical instability likely to strain global supply chain and impact diesel generator manufacturing cost
  • Recessions or downturns likely to impact industrial and consumer spending, affecting the demand
Power Rating: Market Insights

Diesel generators ranging from 51 kW to 300 kW hold the largest position in the market by power rating due to their flexibility and broad spectrum of uses. This power range is well-suited for medium-sized commercial facilities, small-scale industries, hospitals, data centers, and construction sites that require dependable and steady power. These generators offer an optimal balance between performance and affordability, making them an attractive option for businesses seeking reliable backup power without the high costs associated with larger units. Their suitability for both primary and backup power needs further drive their acceptance, particularly in areas prone to power interruptions or lacking consistent access to the electrical grid.

Sales Mode: Market Insights

The indirect sales channel accounts for the largest share of generator sales because it offers manufacturers an extensive, localized network and the specialized expertise endusers demand. Through authorized dealers and service centers, customers benefit from handson product demonstrations, tailored financing options, and prompt installation and maintenance support advantages that are difficult to replicate via direct sales. Distributors also aggregate orders across industrial, commercial, and residential sectors enabling bulk purchasing efficiency and consistent stock availability.

Product Type: Market Insights

The waterproofing membrane market is segmented by product type into bitumen, PVC, TPO, acrylic, polyurea, polyurethane, and others. Among sheet membranes, bitumen is expected to retain its dominant position throughout the forecast period, owing to its cost-efficiency, proven durability, and broad applicability across commercial and infrastructure projects. In the liquid-applied membrane segment, polyurethane is projected to be the fastest-growing product type, driven by its strong adhesion properties, versatility, and suitability for complex substrates.

As the industry increasingly prioritizes sustainable construction practices, product innovation is focusing on environmentally friendly, long-lasting, and cost-effective solutions. Membranes that align with green building standards and help reduce the total lifecycle cost of waterproofing systems are expected to gain competitive advantage in the evolving market landscape.

Design: Market Insights

Stationary generators dominate the market because their fixedinstallation design makes them ideal for providing reliable, highcapacity power to businesses and critical facilities. Unlike portable units, stationary generators are permanently mounted, often in weatherproof enclosures, and directly connected to a site’s electrical system, allowing for seamless automatic startup during grid outages. Their larger fuel tanks and higher power output suit longduration backup needs in residential, industrial and commercial sectors. Stationary units can be integrated with sophisticated control systems, remote monitoring, and emissionscontrol technologies, making them not only more efficient and compliant with regulations but also easier to maintain at scale. Consequently, the combination of capacity, reliability, and integration capability is inherent in their design positions, stationary generators as the largest segment of the generator market.

Application: Market Insights

Standby power applications represent the largest segment of the diesel generator market, driven by the growing need for reliable backup power in critical sectors. Businesses, healthcare, data centers, IT & telecommunication other commercial and residential complexes increasingly rely on standby generators to ensure uninterrupted operations during power outages. These generators are designed to automatically kick in when the main power supply fails, providing immediate and seamless power support. The rising frequency of grid failures, extreme weather events, and increasing awareness of business continuity are key factors fueling the demand for standby diesel generators, making this application segment the most dominant in the market.

End Use: Market Insights

The industrial sector commands the largest share of the generator market because its operations demand robust, continuous power in often remote or harsh environments. Manufacturing plants, mining sites, oil & gas facilities, chemical & petrochemicals, construction & infrastructure industries rely on high-capacity generators to maintain production uptime, safeguard sensitive processes, and prevent costly shutdowns. These industries typically require custom-engineered solutions like heavy-duty diesel generators that deliver long runtimes, rapid load acceptance, and stringent safety features.

Regional: Market Insights

The Asia-Pacific region dominates the diesel generator market, primarily due to rapid industrialization, urbanization, and the growing demand for reliable power across developing economies. Countries like China, India, and Indonesia, are experiencing significant infrastructure development and expanding manufacturing sectors, which drive the need for consistent and backup power solutions. Frequent power outages in some areas, coupled with the rising demand from commercial and residential sectors, have further boosted the adoption of diesel generators. Government investments in rural electrification and infrastructure, along with a booming construction industry, also contribute to the region’s market leadership. The combination of economic growth and energy demand makes Asia-Pacific the most prominent player in the global diesel generator market.

China is a major contributor to the market dominance of diesel generator in the Asia-Pacific region due to its extensive industrial base, fast urbanization, and emphasis on infrastructure development. China is the largest manufacturing hub in the world, has a high demand for dependable power to run data centers, factories, and construction sites. Additionally, the use of Diesel generator as backup power sources has grown in some areas due to frequent energy shortages and grid instability. The Chinese government’s initiatives to improve rural electrification and support smart city development have further fueled the demand for diesel generator across both urban and rural areas. Furthermore, China is a major producer of generator units and parts, making it both a major consumer and a global supplier. The nation’s emphasis on incorporating cleaner technologies and more fuel-efficient systems has also resulted in improvements in the performance and design of generators, bolstering its position in both export and domestic markets.

India’s growing population, fast urbanization, and rising power demand across a range of industries have made it one of the major contributors to the Asia-Pacific diesel generator market’s expansion. Diesel generators are essential for guaranteeing a continuous supply of electricity due to frequent power outages, particularly in rural and semi-urban areas. The demand is particularly strong in sectors like healthcare, construction, manufacturing, telecommunications, and commercial real estate, where consistent power is essential for operations. The need for dependable backup and prime power solutions has increased because of the Indian government’s push for smart cities, industrial corridors, and infrastructure development. Furthermore, the demand for mid-range Diesel Generator has surged due to the expansion of small and medium-sized businesses throughout the nation. India’s domestic manufacturing sector is also flourishing.

Competition: Diesel Generator

The Diesel Generator market is highly competitive, with key players focusing on innovation, product efficiency, and strategic partnerships to strengthen their market position. Major companies include ABB, Siemens, Schneider Electric, Rockwell Automation, Nidec, Danfoss, WEG. These players are investing in R&D to develop diesel generators tailored for applications in residential, industrial, and commercial sectors, driving ongoing competition and technological advancement in the market.

Caterpillar, Cummins, Atlas Copco, Kohler, Generac, Mitsubishi Heavy Industries, Honda are among the leading companies active in the market.

Caterpillar Inc. is renowned for providing dependable, long-lasting, and high-performance power solutions. Through its CAT® brand, Caterpillar, one of the biggest producers of diesel-powered generator, provides services to a variety of industries, including emergency backup systems, metal and mining, oil and gas, healthcare, and data centers. With models available in a range of power ratings to accommodate small- to large-scale applications, Caterpillar diesel generators are designed for exceptional efficiency and performance. These generators have a long service life, use little fuel, and produce fewer emissions because they are made to function in the most demanding conditions. To guarantee dependability and user-friendliness, Caterpillar also incorporates cutting-edge technologies like automated control systems, remote monitoring, and emission compliance features.

Cummins Inc. is one of the leading players in the diesel generator market globally, and is well known for producing reliable, efficient, and high-performance power solutions. Cummins designs and produces a broad variety of diesel and natural gas-powered diesel generators that are used in emergency backup systems, data centers, healthcare, construction, telecommunications, and commercial buildings. The company places a strong emphasis on sustainability and innovation, offering solutions that comply with global emission standards, and investing in hybrid and alternative energy technologies. Its global service network ensures responsive support and maintenance. The company’s reputation for excellence in engineering, long-lasting equipment, and customer-centric service makes it one of the most trusted names in both standby and prime power applications globally.

Recent Developments:

  • Caterpillar Inc. announced that the European Commission (EC) has approved its acquisition of MWM Holding GmbH (MWM) from 3i and funds managed by 3i. With the acquisition of MWM, a global supplier of natural gas and alternative-fuel engines, Caterpillar will greatly improve customer choices for sustainable power generation solutions. MWM will become part of Caterpillar’s Electric Power Division. This division provides natural gas and diesel generator, along with power systems that help generate, control, and supply electricity.

 

  • Atlas Copco has announced that it will acquire Generator Rental Services (GRS), a power rental company based in New Zealand. The financial details of the deal have not been revealed. GRS was founded in 1997 by director Michael Redgrave. Its fleet includes generators, battery energy storage systems, lighting towers, heating and cooling equipment, and related accessories.

 

  • DEUTZ AG, located in Cologne, Germany, signed an agreement today through its wholly owned subsidiary DEUTZ Corporation in Atlanta, USA. This agreement is to acquire all the shares of Blue Star Power Systems, Inc. from Blue Star Power Systems Holdings, Inc. Blue Star Power Systems is currently privately owned and is based in Minnesota, USA. The company develops, manufactures, and sells generator, primarily diesel and gaseous units, ranging from 20 kW to 2,000 kW in power output in the USA and Canada.

 

  • Turkey-based power specialists Aksa Power Generation Europe have acquired a majority share in Spanish genset manufacturer Dagartech. Dagartech makes a range of generators. Its products include Industrial, Balance Stand-by, Rental Plus, Portable, and High-Power units. The deal will support Aksa’s aim to expand its capacity and volume and will enable it to provide the global power generation market with high-quality, customized energy solutions and commit to developing reliable and sustainable solutions that add high value.

DIESEL GENERATOR MARKET SNAPSHOT

Market size in 2024

USD 18.2 Billion

Market forecast in 2032

USD 28.4 Billion

Compound Annual Growth Rate (2025-2032)

5.7%

Historical Data (Years)

2022-2024

 

Increasing electricity shortages and unreliable grid infrastructure, rapid industrialization and urbanization in developing economies, The rising incidence of extreme weather conditions

Forecast Data (Years)

2025-2032

Segments Covered

Power Rating, Design, Application, Sales Mode, End Use, and By Region & Country

Regions Covered

North America, Europe, Asia Pacific, Middle East & Africa, South America

Countries Covered

US, Canada, Mexico, UK, Germany, Italy, France, Russia, China, India, Japan, South Korea, Australia, Indonesia, UAE, Saudi Arabia, Other GCC Countries, South Africa, Rest of MEA, Brazil, Argentina, and Rest of South America

Companies Profiled (25+)

CATERPILLAR INC., CUMMINS INC., MITSUBISHI HEAVY INDUSTRIES, ATLAS COPCO., WÄRTSILÄ, KIRLOSKAR, ABB, AGGREKO, ASHOK LEYLAND, FG WILSON, KUBOTA, KOHLER, MAN ENERGY SOLUTIONS, YANMAR, WEICHAI, HONDA, DOOSAN, GENERAC, ROLLS-ROYCE, JCB, HYUNDAI POWER PRODUCTS, AND MANY MORE



 

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