NORTH AMERICA NON-AGRICULTURAL (NON-CROP) LUBRICANT MARKET SIZE & SHARE BY CATAGORY (SYNTHETIC OIL, MINERAL OIL, BIO-BASED LUBES), BY PRODUCT TYPE (ENGINE OIL, TRANSMISSION OIL, GEAR OIL, GREASES, COOLANT & OTHERS), BY SALES CHANNEL (OEM & OE SERVICE NETWORK AND AFTERMARKET), BY PRODUCT RANGE (BASE, MID-RANGE, PREMIUM), BRANDING (LUBRICANT COMPANY OWNED BRAND, TRACTOR OEMs - CO-BRANDED) BY REGION & COUNTRY – FORECAST TO 2032
| Report Code: C&M3012-0206 | Number of Pages: 400 | Report Format: PDF, EXCEL, PPT |
|---|---|---|
|
Trend Year: 2022 – 2024 |
Forecast Period: 2025 – 2032 |
Publish Date: OCTOBER 2025 |
Market Overview: The North America non-agricultural lubricant market is expected to achieve a market size of approximately X.X Billion liters in 2025 and is projected to grow at a compound annual growth rate (CAGR) of X.X% from 2025 to 2032 to reach X.X Billion liters by 2032. The non-crop lubricant market is expanding rapidly due to increasing mechanization rate across agriculture-adjacent sectors, such as gardening, agroforestry, dairy, fisheries, livestock, and poultry, driving robust demand for specialized lubricants tailored to diverse equipment. Environmental and food safety regulations have catalyzed a move toward bio-based lubricants, particularly in sectors exposed to ecosystems for food processing. While mineral oil-based lubricants remain prevalent, technological advancements and regulatory frameworks will disrupt the competitive landscape, favoring performance and sustainable blends.
MARKET DYNAMIC
GROWTH DRIVERS:
- High mechanization rate in North America non-agriculture market.
- Huge non-crop equipment parc size
- Highly organized and commercial large scale agroforestry, poultry, gardening, fisheries operations
- Growing demand for agroforestry, poultry, livestock, and dairy produce within the region.
- High horse power machineries and equipment with large sump sizes to further boost the demand for non-agricultural lubricants.
NEW GROWTH OPPORTUNITIES:
- Rising demand for bio-based and eco-friendly lubricants
- Demand for lubricants with extended drain interval and its ability to keep the equipment operational under extreme weather condition
- Autonomous equipment & machinery
- Opportunity 4
- Opportunity 5
MARKET RESTRAINTS:
- Volatility in crude oil prices
- Environmental risks & disposal issues with conventional lubricants
- Growing adoption of Electric machinery and equipment, mainly in smaller size machineries.
GROWTH HURDLES:
- Compliance with varied regional regulations
- High R&D costs involved in developing eco-friendly and bio-based lubricants
Product Category: Market Insights
By product category, the non-agricultural (non-crop segment) lubricant market is mainly categorized into the mineral oil-based lubricants, synthetic oil-based lubricants, and bio-based lubricants. The mineral oil-based lubricant segment holds the largest share of the North America non-agricultural lubricant market. This dominance is mainly due to their low cost, wide availability, and proven reliability in traditional farming and non-farming machinery like transmission system, hydraulic systems, and gearboxes. Synthetic lubricant is gaining rapid adoption driven by high drain interval, exceptional performance under extreme weather conditions, and better performance compared to mineral oil-based lubricants. Bio-based lubricants likely to grow at much faster rate compared to other two types of fluids.
Product Type: Market Insights
The North America non-agricultural (non-crop segment) lubricant market is segmented into four main product types: engine oil, transmission oil, gear oil, greases, coolants & others. Engine oil holds a significant share as it is essential for reducing wear and tear in non-farming equipment engines. Transmission Oil is specifically designed for non-crop equipment, offering lubrication for transmissions, hydraulic systems, and wet brakes, ensuring optimal performance and durability. Greases are used in various moving parts of non-farming equipment to provide long-lasting protection under harsh operating conditions. The coolants & others category include products that help regulate engine temperature and protect against corrosion, contributing to the overall efficiency and longevity of non-crop machineries.
Equipment: Market Insights
By equipment, the non-agricultural (non-crop) lubricant market is segmented into gardening (chainsaw, lawnmower, hedge trimmers, cultivators, and tillers), Agroforestry (skidders, log loaders, yarders, forwarders, stump grinders, delimbers, feller bunchers, harvesters, mulchers), Dairy (homogenizers, separators, mixers & blenders), Fisheries (fishing vessels, evisceration machine), Livestock, and Poultry. Gardening and Agroforestry segments together accounted for the largest share of the non-crop lubricant demand due to their widespread use in a variety of non-farming operations, requiring regular maintenance and lubrication to ensure efficient performance and long service life coupled with huge operational parc size of equipment.
Regional: Market Insights
North America is the second largest market for non-crop lubricant demand, globally driven by high mechanization rate, organized sectors, high powered machinery with large sump size, and large parc size for all non-farming equipment. The US significantly contribute to the region’s non-crop lubricant demand through their extensive use of machineries & equipment for non-farming applications. As these nations continue to adopt modern practices, machinery-driven methods, the need for high-quality lubricants to maintain operational efficiency and reduce equipment downtime the demand for lubricant will surge.
Competition: Non-Crop (Non-Agricultural) lubricant Market
The Non-Crop (Non-Agricultural) lubricant market is competitive, with key players focusing on product innovation, product efficiency and performance improvement, sustainable product development, and strategic partnerships to strengthen their market position. Major companies include Chevron Corporation, Cortec Corporation, Exxon Mobil Corporation, Frontier Performance Lubricants, Valvoline, Phillips 66 Company, TotalEnergies, Petro‐Canada Lubricants Inc, Shell Plc, Thermal Lube, and many others. These players are investing in R&D to develop lubricants tailored for agriculture applications, driving ongoing competition and technological advancement in the market.
NORTH AMERICAN NON-CROP (NON-AGRICULTURAL) LUBRICANT MARKET SNAPSHOT | |
Market size in 2025 | US $X.X Billion |
Market forecast in 2032 | US $X.X Billion |
Compound Annual Growth Rate (2025-2032) | 3.0% |
Historical Data (Years) | 2022-2024 |
Forecast Data (Years) | 2025-2032 |
Major Drivers & Trends | High mechanization rate, huge equipment / machinery parc size, organized & commercial agroforestry, poultry, dairy, activity, sustainability trend, extended drain interval, growing demand for agroforestry, poultry, dairy, livestock produce |
Segments Covered | Product Category, Product Type, By Equipment Type & End Use, and Country |
Regions Covered | North America |
Countries Covered | US, Canada & Mexico |
Companies Profiled (10+) | Chevron Corporation, Cortec Corporation, Exxon Mobil Corporation, Frontier Performance Lubricants Inc, Phillips 66 Company, TotalEnergies, Petro‐Canada Lubricants Inc, Shell Plc, THERMAL-LUBE, and many more |
